“People are not moved by facts and figures, but emotions, stories and especially other people.” This quote by the renowned neuroscientist Manfred Spitzer explains why storytelling is at the top of the hit list of modern marketing. Stories are the most direct path to people’s hearts. Never before have people been overwhelmed by such a flood … Continue reading Fairy tales are the best advertising
Der Beitrag Fairy tales are the best advertising erschien zuerst auf Connected.